The world of AI Artificial Intelligence has been around the block for a while now. It aims to imitate the way cognitive functions work in humans. Essentially, AI is the application of machine learning concepts, be it support vector machines, neural network, deep learning or natural language processing. The most important features of AI are …
Continue reading “Applications of AI in Healthcare – ITC Infotech”
Changing Landscape of US Healthcare For years, the most prominent model of healthcare delivery was fee-for-service. The patient would approach the provider for treatment in exchange for reimbursement by the patient’s payer. This was a very transactional interaction where the treatment results were not tracked and healthcare costs simply kept spiraling. The reason: progress of …
Continue reading “Value-Based Care: A New Era in US Healthcare”
Have you been staring down the poor ROI or bad response rate to your marketing campaign? Ask yourself, “What was in it for the customer?” Once a golden rule of marketing is unfortunately the forgotten part of today’s ever-so-clever ways of interrupting the customer journey through AI & ML techniques, look alike modelling & predictive …
Continue reading “Digital Deluge: What is in it for the customer?”
With growing commoditization and parity of products and services, customer experience is today widely accepted as the most effective differentiator. However, in the world of me-too brands and marketers, parity in customer experience on digital platforms can easily be achieved with off-shelf technology. This article attempts to explore ways and means through which a brand …
Today, as we seamlessly achieve things like ordering groceries or meals from the comfort of our homes, we have little hesitation in saying digital has truly impacted all walks of life, changing the way business is carried out. This article is a POV – digital business for a sustainable competitive advantage. As we trace back …
Continue reading “Digital Business for a Sustainable Competitive Advantage”
Six in 10 Adults in the US have a chronic disease. Four in 10 US adults have 2 or more chronic diseases1. The Partnership to Fight Chronic Disease estimates that by 2030, 83 million people in the U.S. will have three or more chronic health conditions, up from 31 million in 20152. Chronic conditions are …
Continue reading “Role of Analytics in Managing Chronic Conditions”
Be yourself; Everyone else is already taken. — Oscar Wilde. This is the first post on my new blog. I’m just getting this new blog going, so stay tuned for more. Subscribe below to get notified when I post new updates.
This is an example post, originally published as part of Blogging University. Enroll in one of our ten programs, and start your blog right. You’re going to publish a post today. Don’t worry about how your blog looks. Don’t worry if you haven’t given it a name yet, or you’re feeling overwhelmed. Just click the …
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